BICYCLE INDUSTRY RECOGNIZES KITCHENER INDEPENDENT BICYCLE RETAILER ZIGGYS CYCLE AND SPORT AT ANNUAL GATHERING
MONTREAL - September 10, 2013 - The Bicycle Trade Association of Canada (BTAC) at its annual ExpoCycle trade show recognized Ziggy's Cycle and Sport of Kitchener, ON for excellence in bike retailing and for their exemplary efforts to promote and enhance cycling in their community.
"Independent bicycle retailers in Canada make significant contributions to their communities in the way of cycling advocacy, rider safety, sponsoring local athletes, and their support of worthy causes," said Bill Yetman, Executive Director of BTAC. "Ziggy's is a prime example of a retailer doing great work in their community and we're happy to recognize their work with this award."
The BTAC Primes (awards) are named after a traditional class of cycling prize given for accomplishment within a stage or lap of a race, and are divided into four distinct categories: Independent Bicycle Retailer of the Year, Outstanding work by a Local Cycling Association, Achievement by a Municipal/Regional Government, and Contribution by a Political Leader.
The Independent Bicycle Retailer of the Year award recognizes bicycle retailers that have shown commitment and innovation in encouraging cycling in their community. Bicycle retailers play an essential role in encouraging cycling by providing customer service, advocacy, outreach programs, and services that promote cycling safety and accessibility.
Jean Cloutier, Treasurer and past President of BTAC, and the VP of Operations and Finance for Outdoor Gear Canada presented the awards, joined by Quebec pro cyclist David Veilleux, who this year was the first ever Quebecer to ride in the Tour de France.
Contact: Eben Holmes